Why Gran Minerva Exists
Because losing customers who never complained is a problem that shouldn't require months of setup or a dedicated admin to manage.
The Problem That Started It All
I spent years watching companies lose customers who never complained. They just quietly stopped engaging, renewed once more out of habit, then churned.
By the time usage metrics showed a problem, it was too late. The customer had already mentally checked out. The damage was done.
The Reality:
Most companies at this stage track customer health in spreadsheets, Notion docs, or worse — memory. You know something's wrong when renewals slip or customers ghost you. By then, it's too late. And enterprise tools that solve this problem require 6 months of implementation and dedicated teams to manage them.
So we built Gran Minerva: enterprise-grade churn prediction without the enterprise complexity, timeline, or price tag.
Upload your data. Get predictions the same day. See exactly which accounts are at risk and why. Take action with proven playbooks. Start free with data included — enough for most growing businesses. No professional services required.
Revenue protection shouldn't be a luxury reserved for enterprises.
What We Believe
The principles that guide how we build and price Gran Minerva.
Transparent Pricing
No hidden fees. No 'contact sales' BS. Start free, then pay-as-you-go. You shouldn't need to negotiate for fair pricing.
Speed to Value
Typically 15 minutes to first insights, not 6 months. Your time is valuable. You shouldn't wait months for value.
Built for Growing Companies
Enterprise-grade predictions without enterprise pricing or complexity. Powerful tools shouldn't require enterprise budgets.
Built by ELM Partners
Founded by Ernie Maldonado, Gran Minerva is built by a team that understands the pain of losing customers who never told you they were unhappy.
We're on a mission to replace spreadsheet guesswork with real insight — for growing companies that need clarity, not complexity.
Our Mission
Enterprise-grade churn prevention for companies where spreadsheets aren't enough.
Ready to protect your revenue?
Join growing companies who refuse to lose customers silently.
Early access spots limited • No credit card • No commitment